About Us

About 13:13 Perfumery

13:13 perfumery is an independent fragrance studio focused on small-batch perfumes crafted with intention.
We believe perfume should feel personal — quiet, present, and close to the skin.
Not loud. Not rushed. Not designed to impress from a distance.
Our fragrances are composed slowly, allowing time for balance, depth, and clarity to emerge.

Our Approach

Each scent begins with a state of being rather than a trend.
We work with high-quality natural materials and carefully selected aromatic molecules, shaping compositions that evolve gently and wear intimately.
There is no pressure to follow seasons or releases.
A fragrance is finished only when it feels complete.

Our Materials

We source exclusive botanical extracts — like rose absolute, jasmine absolute, orris CO₂ — materials that carry the full complexity of the plant, not a simplified version of it.
Some of what we use is rare by nature. Guaiac wood is becoming increasingly scarce. Neroli fluctuates sharply in price with each harvest. These are not stable commodities — they are living materials, shaped by season, soil, and supply.
Where it serves the composition, we also work with nature-identical molecules — precise aromatic analogues that replicate what nature produces, without compromise to quality or character.
Every material is chosen for what it contributes to the whole — not for trend, not for cost efficiency, but for truth in the bottle.

Crafted in the North

Our studio is based in Northern Europe, where restraint, stillness, and closeness to nature shape both life and creative process.
This environment informs our perfumes — grounded, airy, balanced, and quietly expressive.
Scents that breathe rather than overwhelm.

Small-Batch & Handcrafted

Every fragrance is produced in small batches and finished by hand.
Each bottle is filled, labeled, and prepared with care — from the first pour to the final seal.
We choose quality over scale, process over speed.

Safety & Responsibility

All our fragrances are formulated in accordance with EU cosmetic regulations and IFRA standards.
We believe responsibility is part of beauty — from ingredient selection to transparency and skin safety.

Our Philosophy

Perfume is not an accessory.
It is a presence.
Something that stays close, unfolds slowly, and becomes part of how you move through the world.

Meet the Perfumer

Anna Pipara, Founder & Perfumer

Anna Pipara

Founder & Perfumer, 13:13 Perfumery
Anna Pipara created 13:13 as an independent fragrance studio rooted in the stillness of Northern Europe. Her approach to perfumery is slow and intentional — each composition begins with a state of being rather than a trend, and is considered finished only when it feels complete.
Working with high-quality natural materials and carefully selected aromatic molecules, Anna crafts small-batch fragrances that wear intimately and evolve gently. Every bottle is filled, labeled, and prepared by hand.
13:13 is her answer to a fragrance world that moves too fast.